Indian Animation Summit Turned a Crowd Puller

TechnoparkToday.com>>  April 26: The ongoing Indian Animation Masters Summit, turned to be a huge crowd puller on the concluding day, with huge numbers of people thronging the venue to listen to the masters of the Indian animation industry.

The day kicked off with the talk by Chetan Sharma, film maker, animator and writer, who is a self-trained Animator. He spoke on how to turn the obstacles that appears in one’s way to success and glory into stepping stones to reach the galleries of success easily.

Devdutt Patnaik, a best-selling author and a great orator, gave insights to the audience on the Science of Story-telling and highlighted the importance of understanding our epics like Ramayana and Mahabharata. “Readers should get an after taste after reading a story, it should touch one’s innerself oe athma, said Devadutt in his session on story writing . By reading a mythology the reader should feel uplifting. Usually every one say stories are universal but they are not, they don’t exist without culture, he added.

“Every story is rooted in culture, the structure of the story exists all around us, we should see them that’s all. Story telling is part of our temple rituals. The target audience have changed considerably over the years, so before telling a story certain thinks need to be kept in mind, Devadutt said. “Budding writing should always keep in mind the mood of the countries before writing, for writing a timeless story, timeless emotion should be incorporated in the creativity otherwise it will not be well recieved” he added.

“I write for the young urban mind and evaluate it by watching the expressions of the listener in the reading session. For the reader there are umpteen alternatives available in the market, so we have to me super brilliant to excel in storytelling, he said. “ One fabulous idea can transform life. So go for it”. Devadutt said, the impact will be higher if the story is properly located. The mythology is like puzzles you got to know every character, to know the story thoroughly.

Vaibhav Kumaresh, founder of the Vaibhav Studios and a visiting faculty at many institutions, shared his experience at the animation industry and building up a good animation studio which is producing short format animation films. His talk also conveyed the difference between short format and long format animation films.

Manisha Mohan, the head of Design and Animation at Tata Interactive Systems (TIS), shared her visions and experiences on how Animation can be taken Beyond Entertainment. Her experiences in creating interactive tools for children with learning disabilities was also shared and discussed upon.
Gayathri Rao, founder director of Animagic studios, spoke on her experiences as an internee at the Walt Disney studio and how from there she journeyed to create India’s first fully 2D animated music video.

Ranjit Singh Tony, a published Indian Author or Animation, told the audience how important production management is in the success of an animation film.
All the Masters who were part of the mega event were there at the venue. Toonz Animation India CEO P. Jayakumar, Toonz Chief Creative Officer Hari Varma, Head of Operation PK Vijayakumar were there at the event and Toonz Chief Operating Officer, Hari Iyer, proposed the vote of thanks.

The two day long Indian Animation Masters Summit organised by the Toonz Animation as a part of its one year long 15th Anniversary Celebrations concluded on a positive note with the key presenters and the crowds dispersing with in high spirits and determined to make the most of the opportunities available and to create a new wave of renaissance in the filed on Indian Animation.