Kerala Tourism ties up with Google

Kerala Tourism has tied up with Google to promote its tourism through search and banner advertisements.

This is the first time a state tourism department is partnering with the global search engine for such an advertisement campaign. According to a senior official from Google, the three month long campaign which started last week has seen a tremendous responses.

The tie-up would enable Kerala Tourism’s website url to come up on the right side of the page along with the search results when a person searches on Google  for tourism. It can generate more visits through serarh engines and web presense among the internet based tourism campagin.