Visual IQ Receives $12 Million US Funding

Infopark Kochi-based market intelligence firm Visual IQ Inc. has received a funding of $12 million from Boston-based Volition Capital and San Francisco-based Fog City Capital.

Visual IQ has its headquarters in Boston. The funds will be used for the company’s product innovation and sales growth.

The increased number of channels used to market companies’ products coupled with the increased measurability of marketing performance has resulted in an exponential growth in marketing performance data. This has driven market demand for the company’s marketing attribution products.

via kerlait.org